B2B / Wholesale

Become a Dealer.

Stormlight is built for shops that sell tools, not gimmicks. We're selective about partners — and direct with the ones we choose. Real margins, real marketing assets, and a working relationship with the people who designed the lamps.

Who we look for

Built for shops that sell tools, not gimmicks.

01

Outdoor & Specialty Retail

Dedicated outdoor stores serving trail runners, backpackers, hunters and campers. Brick-and-mortar with knowledgeable staff.

02

Ski & Mountain Sports

Ski touring, alpinism and freeride specialists. Stores that understand technical terrain and know what real cold does to gear.

03

Professional & Safety

Distributors serving energy, utility, construction and industrial clients. PRO-grade tools for people who use them every shift.

04

Search & Rescue / Public Safety

SAR teams, fire services, conservation officers, mountain rescue. Equipment buyers who specify by performance, not price.

What we offer

A partnership, not a price list.

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Honest Dealer Pricing

Margins that match the segment. We protect retail price across markets so your customers don't undercut you online.

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Marketing Assets & Brand Toolkit

High-resolution product imagery, lifestyle photography, technical spec sheets, beam comparison data, and copy you can use as-is.

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Demo Units for In-Store Testing

Working demo units at dealer cost. Customers want to feel the weight, click through the modes, and see the beam before they buy.

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Direct Support from Burfjord

Talk to the people who designed the lamps. Technical questions, repair flow, custom orders for SAR or industrial clients — direct line.

Requirements

We're selective. By design.

Stormlight is built to last ten years. We choose dealers who sell the same way: with knowledge, accountability and a long view.

  • ✓
    Registered business with VAT in your operating market.
  • ✓
    Physical store or established e-commerce presence with proven sales history in technical outdoor, ski, hunting or professional segments.
  • ✓
    Focus on the premium technical segment — not bargain bins or generic gear. Your customers care about specs, not stickers.
  • ✓
    Located in markets we ship to: across Europe, North America, Japan, Australia and New Zealand. Expanding based on demand — if you're elsewhere, get in touch and we'll figure it out.
  • ✓
    Trained staff who can sell the difference. We provide the toolkit. You bring the people who know what real lumens means.
Become a dealer

Start the conversation.

Tell us about your business. We respond to every dealer enquiry within 24 hours, holidays excepted. If we're a fit, we'll set up a call.

By submitting, you consent to Stormlight processing this information for dealer evaluation purposes.

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